Developing an overblown DRM system: Millions of dollars.
Hiring consultants to tell you it’ll really, really work this time after firing all the ones who informed you copy protection is a cryptographic impossibility: Thousands of dollars.
Paying lawyers to send cease-and-desist letters to thousands of websites after the key leaks: $500/hour.
Watching yet another DRM scheme go up in flames shortly after its release: Priceless.
also, check the formerly-known-as Secret Number as Photoshop art, from wired. stupid overpiced suits, just die already.